Frequently Asked Questions on Effectuation [sc_fs_multi_faq headline-0=”h2″ question-0=”What is Effectuation research?” answer-0=”Professor Saras D. Sarasvathy explains what is meant by the term “effectuation”, and describes it as the lessons learnt by expert entrepreneurs. Expert entrepreneurs are not marked by their success, rather, what distinguishes them from the rest is the journey that have faced
Prof Saras D. Sarasvathy speaks more about her research and her study in this video. The research was conducted on various expert entrepreneur. It was to show that the lessons learnt by these “experts” are not merely a result of their individual levels of success or their particular fields or industries of focus.