[videopress vWiiyXrQ autoplay=”true”] Almitra Karnik of Clevertap and Shekar Nair of Upekkha who have the experience of working for various startups in US and India decode the marketing for SaaS startups. Shekar also talks about how does Upekkha help the Startups. They talk about the vast experience they have had in this field. With
Mentors act as catalysts for the success of a startup. A lot can happen with the right nurturing at the right time. It’s a waste of resources when entrepreneurs have capabilities but no guidance to channelize their energies. Therefore it is paramount to find the right mentoring for growth and sustainability. A mentor could
Organic growth of a company refers to innate strength to make profits and sustain on its own. On the other hand, Inorganic growth refers to the success of the company through M&A s, takeovers, JVs, etc. Entrepreneurs may prefer organic growth as it lets them stay true to their dream. Conversely in inorganic growth