Does effectuation limit the kinds of ideas that you can pursue? While acknowledging the fact that there may be certain limitation in ideas that you pursue. Some of them are such as financial limitations, limitations based on skill or other factors. Professor Saras D. Sarasvathy distinguishes between the two types of limitations that arise
In the USA, 30% of businesses owned by women are small businesses. Saras Sarasvathy discusses female entrepreneurs concentrating on women and effectuation. She highlights various reasons that most female-owned enterprises stay small. However, there is Yan Cheung, the founder of Nine Dragon Paper who succeeded against all odds. We are talking about if Women and Effectuation
Affordable loss deals are a great business idea. But the universal problem, remains: how do you bring people on board? How do you get them to invest their time and money? For instance while one may have a novel idea as well as a means for venture creation. The operation is not complete without
The episode highlights a unique situation that the Nine Dragon Paper Company. It was created by means of an affordable loss deal. This is where the success of the business guarantees an eventual profit and a novel business idea. Therefore a failure would not lead to a drastic disadvantage, as the costs of
Prof Saras D. Sarasvathy speaks more about her research and her study in this video. The research was conducted on various expert entrepreneur. It was to show that the lessons learnt by these “experts” are not merely a result of their individual levels of success or their particular fields or industries of focus.